Disney is willing to risk Billions in streaming, So it can compete with Netflix

Disney used to make millions sellings its Movies and TV Shows to Netflix. But now it’s going to stake billions into new TV Shows and Movies for the new streaming app Disney+ late 2019

Also with Apple+ on its way this fall. The market seems more competitive with Amazon, and Netflix already have strong footing in Streaming. Will majority of the consumers be willing to switch to Disney+?

Disney executives didn’t mention Netflix once during their investor presentation Thursday, at which the company laid out its plans to build up a suite of subscription streaming services — most notably Disney+, a $7-a-month service bursting with movies and TV shows. Disney+ launches in the US in November and will feature everything from Disney’s recent theatrical offerings, like Captain Marvel, to classic Disney movies like Bambi, and new, original stuff like The Mandalorian, a Star Wars TV-show spinoff.

Disney’s strategy is smart. To offer same quality of TV Shows and Movies, and an abundant library of streaming choices. For half of what Netflix and Amazon willing to offer.

The strategy to take a hit in its subscription plan for a couple of years to get consumers to sign up. Might actually work in their favor. As Netflix has continued to raise prices (Netflix will go up to 16 dollars a month starting the end of April)

Disney is banking on it’s quality of streaming options from Marvel movies and TV, Pixar Animation, Star Wars, and many of it’s beloved movies from the past. To get you to switch from competitive streamings apps or add to the list of streaming apps you currently have.

Only time will tell, if Disney’s strategy will work. Are you going to sign up this fall for Disney+ or do you think Netflix and Amazon are too competitive to mess with?

Source: https://www.cnbc.com/2019/01/18/disneys-streaming-efforts-are-already-losing-more-than-1-billion-and-they-havent-really-even-started.html